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Starting a business or your promoting it, has never been so cool! Small businesses have found a distinct niche to showcase and sell their products. Learn how Instagram can help you sell better.

Know the Platform

Understand the basics and depths of the platform. Instagram was built up with the main motive of sharing your fun and personal pictures with your world. But the user masterminds, started resurfacing the main motive of the platform. Small businesses started using Instagram as a home platform to sell their products and services. Fashion, crafts or daily utilities, Instagram is home to all.

PicStory

Pictures are worth a thousand words. But in case of Instagram, pictures are worth everything! Select the best pictures to put up on your account. Be true to what you’re selling and are actually putting up. Keeping your account uploads to the point and funny at the same time is what your followers want. National Geographic not only uploads pictures of their new series or show but also uploads the behind the scenes or team fun time pictures to relate to their fans and followers.

Follow Guide

Attention! You have to approach your potential followers first and not wait for them to approach you. Be out there in the market to offer unique product. Even if your product already exists, pick up a stronger appeal towards your products being unique and creative than the rest. Louis Vuitton, Gucci and Lavie all of them cater to the same product category but still the difference exists, be it in positioning, designing or the appeal. The difference if exists, will definitely stand out with its worth!

Others

Others are not just any other things they are super important. Competitors understanding the platform along with your rivals is a great strategy. Discover what they do, what they post, who all follow them and the commenting pattern. Tag everything tags prove to serve the purpose easily. On Instagram you can search a particular thing with the help of @ and #; #travel #business @BillGates and so on. Tags bring your consumers closer to you. Activities contests, comments regular posts, keep your followers at pace with you. Engagement connect with your consumers through direct messages or various different platforms like Facebook, Twitter, YouTube, Behance, etc.

Analytics

Always keep a check on your account thesis and analytics. Analytical tools for Instagram help you to spot the difference or the gap between your score over a week or a month. It helps you to point out your growth over a year quiet efficiently and accurately enough.

These guidelines hep you build your commerce on Instagram stronger for better results and hence keep you happy and live for long.

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